A growing number of policy makers, including some senators, are calling for a ban on e-cigarette flavorings in order to make them less appealing to kids. Sen. Richard Blumenthal, D-Conn. is one of the most outspoken on the issue. “I think flavors ought to be banned,” Blumenthal told U.S. News.
“There may be a handful of adults who like bubble gum-flavored e-cigarettes, but the overwhelming purpose,” he said, “is to appeal to kids.” But a new survey at E-Cigarette Forum of 10,000 adult vapers, showed that 74.4% of adult vapers preferred fruit or dessert flavors for their juice!
Gregory Conley, legislative director of the Consumer Advocates for Smoke-free Alternatives Association, told U.S. News “When people want to quit smoking, a lot of times they don’t want to be reminded of what a cigarette tastes like” “If I was restricted to a tobacco flavor and a menthol flavor and Senator Blumenthal – or the FDA – got flavored electronic cigarettes banned, I would still be smoking.”
Many opponents of the e-cig industry have stated that the e-cigarette producers make their fruit and dessert flavored juices with the sole purpose of marketing e-cigs to children. But this study shows that the majority of adult vapers prefer those flavors. So you cannot automatically assume that a company that produces flavored products is trying to lure children into the vaping world.
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